We take pride in helping people in Dallas have a good day amidst all of the negative and dividing content in the world today. All of our content must conform to one of 3 principles; to make at least one Dallas resident laugh, feel civic pride, or be happy.
Before we share any content we ask ourselves: Will this make someone in Dallas laugh? Will it make them swell with pride? Will it make them happy to be alive?
If the answer to any of these questions is yes, then we’ll likely post the content.
Before we post, however, we also ask ourselves the opposite of these questions, and if the reverse is also true then we’re much less likely to publish the content.
This means our Dallas is Awesome channels often do not have political discussions, social issues (especially those being protested), reports of crime, and other controversial or negative topics.
What do Dallas residents like? Well it’s a wide range of content, but here’s a short list of some popular topics.
- Memes about how bad the traffic is
- Memes about civic issues (i.e. Lime bikes / legal marijuana)
- Links to news stories about good events in Dallas
- Links to news stories about good charities in Dallas
- Links to news stories about local heroism
- Photos of the city
- Anything about Dirk Nowitzki
- Anything good about the Dallas Cowboys
- Anything good about the Dallas Mavericks
- Good mentions of Dallas in the media